Meet Mirta Miler, the creative force behind the viral beauty sensation known as Mimiermakeup.
Known for her captivating makeup tutorials, she has built a massive following with more than 17 million fans on TikTok as @mimiermakeup, and also creates for Instagram and YouTube.
Let’s dive into who Mirta really is, exploring her journey to fame, her life behind the screen, and what makes her a standout digital creator.
How old is Mimiermakeup?
Mirta is 27 years old as of 2025, with her birthday falling on July 10th. That makes her a Cancer, which totally fits her creative and artistic vibe!
Where is Mimiermakeup from?
Mirta is originally from Zagreb, Croatia, bringing a bit of European flair to the global beauty scene.
She seems to have a strong connection to her hometown, as she also completed her Master's degree at the Faculty of Economics in Zagreb.
Mimiermakeup's family and personal life
While she keeps much of her family life out of the spotlight, her parents are known as Mr. and Mrs. Miler.
On the romance front, Mirta is said to be dating fellow TikTok star Benji Krol, making them quite the social media power couple.
Mimiermakeup's journey as a creator

Mirta's success seems to be a mix of authentic reviews, engaging storytelling, and a true dedication to her craft. Here’s a quick look at her journey:
- She began posting on Instagram in 2018 after completing her Master's degree and deciding to leave her corporate job behind.
- Her big break came on TikTok, where a 2020 video went viral with over 116 million views, catapulting her to fame.
- Now, she has over 17 million followers on TikTok, has expanded to YouTube, and collaborates with major brands.
- Some cool milestones include a 2022 nomination for an 'About You Award' and an appearance in a music video.
What kinds of followers does Mimiermakeup have?
Given her presence on TikTok and Instagram, Mimiermakeup's followers are likely young adults and teens who are passionate about all things beauty.
They're the kind of fans who are always on the hunt for the next big makeup trend, authentic product reviews, and a bit of creative fun to brighten up their feed.
Grow your audience with Beacons
Inspired to start your own creator journey? Beacons offers an all-in-one platform where you can build a custom link-in-bio page, sell digital products, and connect with your audience through email marketing.
Claim your username and get started for free!