In this article, we will explore the Top 10 Canadian Beauty YouTubers, diving into the unique styles and content of creators like Samantha Ravndahl, Lauren Curtis, RachhLoves, Alissa Ashley, and Stephanie Valentine. Each of these influencers brings something special to the table, and we'll break down what makes them stand out in the beauty community.
1. Samantha Ravndahl
Who is Samantha Ravndahl?
Samantha Ravndahl, a prominent beauty and lifestyle content creator, joined YouTube on February 21, 2013. Known for her engaging makeup tutorials and product reviews, she has amassed a substantial following with over 943K subscribers and 86.17 million total video views. You can explore more of her content on her YouTube channel.
Samantha Ravndahl is based in Canada, where she creates beauty and lifestyle content for her YouTube channel.
Audience
Samantha Ravndahl's audience primarily consists of beauty enthusiasts, ranging from teenagers to adults in their 30s, who are keen on makeup tutorials, product reviews, and lifestyle vlogs. For instance, her video "I TRIED $400 WORTH OF GLOSSIER...WAS IT WORTH IT?" has garnered 1.6 million views, indicating a strong interest in high-end beauty product reviews among her viewers.
Key Metrics
Samantha Ravndahl's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Engagement Rate: 6.76%
- Subscribers: 943K
- Average Video Length: 26.31 minutes
- Video Views: 86.17M
Content Focus
- Makeup Tutorials: Samantha Ravndahl is known for her detailed and engaging makeup tutorials, where she demonstrates various techniques and looks.
- Product Reviews: She frequently reviews beauty products, providing her audience with honest opinions and in-depth analysis.
- Lifestyle Vlogs: Samantha also shares personal stories and daily routines, giving her viewers a glimpse into her life beyond beauty.
2. Lauren Curtis
Who is Lauren Curtis?
Lauren Curtis, a renowned beauty and lifestyle YouTuber, joined the platform on August 31, 2011. With over 3.31 million subscribers, she has captivated audiences with her makeup tutorials, product reviews, and personal vlogs. You can explore more of her content on her YouTube channel.
Lauren Curtis is based in Perth, Australia.
Audience
Lauren Curtis's audience is predominantly female, ranging from teenagers to young adults, who are passionate about beauty and lifestyle content. For example, her "Natural Prom Makeup Tutorial" has garnered 11 million views, and her "Prom Makeup Tutorial" has 8.3 million views, indicating a strong interest in makeup tutorials among her viewers.
Key Metrics
Lauren Curtis's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Engagement Rate: 1.32%
- Subscribers: 3.31M
- Average Video Length: 33.05 minutes
- Video Views: 320.18M
Content Focus
- Beauty and Makeup Tutorials: Lauren Curtis offers detailed tutorials on various makeup looks, product reviews, and beauty tips.
- Lifestyle Vlogs: She shares personal vlogs about her daily life, house building updates, and personal experiences.
- Product Reviews and Hauls: Lauren frequently reviews beauty products, conducts clothing hauls, and provides first impressions of new products.
3. RachhLoves
Who is RachhLoves?
RachhLoves, whose real name is Rachel Sweet, is a popular beauty and lifestyle YouTuber who joined the platform on May 29, 2009. She is known for testing popular and overhyped beauty and style products to determine their actual worth. With a subscriber count of 1.46 million, her channel offers a mix of makeup tutorials, product reviews, and lifestyle content.
Explore more of her content on her YouTube channel.
RachhLoves is based in the United States, where she creates content focused on testing popular and overhyped beauty and style products.
Audience
RachhLoves's audience primarily consists of beauty and lifestyle enthusiasts who are keen on discovering the real value of popular and overhyped products. For instance, her video "I Tested Every OVERLY SPONSORED Product... what's ACTUALLY worth buying??" has garnered 359,673 views, indicating a strong interest in honest product reviews among her viewers.
Key Metrics
RachhLoves's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Engagement Rate: 5.17%
- Subscribers: 1.46M
- Average Video Length: 22.95 minutes
- Video Views: 209.52M
Content Focus
- Testing Popular Products: RachhLoves focuses on testing popular and overhyped beauty and style products to determine their actual worth, providing honest reviews and recommendations.
- Gift Guides and Hauls: She frequently creates content around gift guides and product hauls, such as "I Bought Every Christmas GIFT IDEA off TIKTOK/INSTAGRAM" and "The ULTIMATE 28 MUST-HAVES I SWEAR BY."
- Viral Product Reviews: RachhLoves reviews viral products from platforms like TikTok and Amazon, helping her audience decide what's worth buying.
4. Alissa Ashley
Who is Alissa Ashley?
Alissa Ashley, whose real name is Alissa Ashley Zinnerman, is a prominent beauty and lifestyle YouTuber who joined the platform on January 9, 2014. Known for her engaging makeup tutorials and personal vlogs, she has amassed a substantial following with over 2 million subscribers. You can explore more of her content on her YouTube channel.
Alissa Ashley is based in the United States, where she creates beauty and lifestyle content for her YouTube channel.
Audience
Alissa Ashley's audience primarily consists of young adults, particularly females, who are passionate about makeup, beauty, and lifestyle content. For instance, her video "Filming A Makeup Video W/ A 20 Year Old Camera! (this quality..lmao)" has garnered 580K views, and her personal update "9 Months Later..Why I Left YouTube & Where I’ve Been!" has 384K views, indicating a strong interest in both her beauty tutorials and personal life updates.
Key Metrics
Alissa Ashley's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Subscribers: 2.01M
- Average Video Length: 17 minutes and 18.5 seconds
- Video Views: 1.45M
Content Focus
- Makeup Tutorials and Beauty Tips: Alissa Ashley creates detailed makeup tutorials and shares beauty tips, helping her audience achieve various looks and stay updated on beauty trends.
- Lifestyle Content: She shares personal updates, nutrition advice, and daily routines, offering a glimpse into her life beyond beauty.
- Product Reviews: Alissa frequently reviews beauty products, providing her audience with honest opinions and recommendations.
5. Stephanie Valentine
Who is Stephanie Valentine?
Stephanie Valentine, widely known as GLAMZILLA, is a prominent beauty and lifestyle YouTuber who joined the platform on June 29, 2015. With a focus on makeup tutorials, beauty hacks, and fashion finds, she has amassed a substantial following of over 1.04 million subscribers. You can explore more of her content on her YouTube channel.
Stephanie Valentine, widely known as GLAMZILLA, is based in Toronto, Canada.
Audience
Stephanie Valentine's audience primarily consists of young, beauty enthusiasts who are keen on makeup tutorials, beauty hacks, and fashion tips. For instance, her video "Testing VIRAL TikTok Makeup Hacks" has garnered 1.6 million views, and her short video "Quick & Easy Everyday Makeup" has 50K views, indicating a strong interest in both detailed tutorials and quick beauty tips among her viewers.
Key Metrics
Stephanie Valentine, widely known as GLAMZILLA, is a prominent beauty and lifestyle YouTuber who joined the platform on June 29, 2015.
- Subscribers: 1.04M
- Average Video Length: 1 minute and 38 seconds
- Video Views: 1.6M
Content Focus
- Makeup Tutorials and Beauty Hacks: Stephanie Valentine, known as GLAMZILLA, creates detailed makeup tutorials and shares innovative beauty hacks, helping her audience achieve various looks and stay updated on beauty trends.
- Product Reviews and Collections: She frequently reviews beauty products and showcases her beauty collections, providing honest opinions and recommendations to her viewers.
- Personal Stories and Lifestyle Content: Stephanie also shares personal stories, experiences, and lifestyle content, such as her "PUPPY ADOPTION STORY!!!" and seasonal or special event videos.
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6. Chloe Morello
Who is Chloe Morello?
Chloe Morello, a renowned beauty and lifestyle YouTuber, joined the platform on March 6, 2012. Known for her engaging makeup tutorials and beauty tips, she has garnered a substantial following with over 2.58 million subscribers. You can explore more of her content on her YouTube channel.
Chloe Morello is based in the United States, although she originally hails from Batemans Bay, Australia.
Audience
Chloe Morello's audience primarily consists of young adults and middle-aged individuals, predominantly female, who are passionate about beauty, makeup, and lifestyle content. For instance, her "Holiday Lookbook" video has garnered 15 million views, and her recent uploads like "Pregnancy & Motherhood" playlists attract thousands of views, indicating a strong interest in both beauty tutorials and personal life updates among her viewers.
Key Metrics
Chloe Morello's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Subscribers: 2.58M
- Average Video Length: 12 minutes
- Video Views: 15M
Content Focus
- Makeup Tutorials and Beauty Tips: Chloe Morello creates detailed makeup tutorials and shares beauty tips, helping her audience achieve various looks and stay updated on beauty trends.
- Lifestyle Vlogs: She shares personal vlogs about her daily life, family, and experiences, offering a glimpse into her life beyond beauty.
- Product Reviews and Hauls: Chloe frequently reviews beauty products and conducts makeup hauls, providing her audience with honest opinions and recommendations.
7. Cydnee Black
Who is Cydnee Black?
Cydnee Black, a freelance makeup artist and YouTuber, joined the platform on November 3, 2013. Known for her engaging makeup tutorials and beauty tips, she has garnered a substantial following. You can explore more of her content on her YouTube channel.
Cydnee Black is based in the United States.
Audience
Cydnee Black's audience primarily consists of young adults, particularly females, who are passionate about makeup, beauty, and personal development. For instance, her video "Switching Makeup With My Best Friend!!!" has garnered 5.1 million views, and her "I Tried Dark Contact Lenses For the First Time .... Hot Mess" has 1.9 million views, indicating a strong interest in both makeup tutorials and personal experiences among her viewers.
Key Metrics
Cydnee Black's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Subscribers: 1.19M
- Average Video Length: 20.37 minutes
- Video Views: 15.8M
Content Focus
- Makeup & History: Cydnee Black creates videos that combine makeup tutorials with historical narratives about significant figures and events.
- Current Events and Social Issues: She discusses recent news, public figures, and social issues, providing her personal perspective on these topics.
- Personal Stories and Lifestyle: Cydnee shares personal experiences, such as dating, mental health, and lifestyle tips, offering a glimpse into her life beyond beauty.
8. Justine Leconte
Who is Justine Leconte?
Justine Leconte, a renowned fashion designer and YouTuber, joined the platform on June 1, 2015. Known for her channel "Justine Leconte officiel," she shares fashion tips, outfit guides, and advice on sustainable fashion. With over 1 million subscribers, Justine has made a significant impact in the fashion community through her engaging and informative content.
Justine Leconte is based in Provence, South of France.
Audience
Justine Leconte's audience primarily consists of women in their 20s to 40s who are passionate about fashion, style, and sustainable living. For instance, her video "Good hairstyles for your face shape & how to determine your shape" has garnered significant views, indicating a strong interest in practical fashion advice among her viewers.
Additionally, her content on ethical fashion and French style, such as the video "10 wardrobe essentials for French style," resonates well with viewers who appreciate timeless and sustainable fashion tips.
Key Metrics
Justine Leconte's YouTube channel offers a wealth of fashion and style content.
- Subscribers: 1M
- Video Views: 9.6M
Content Focus
- Fashion and Style Tips: Justine Leconte offers practical advice on dressing for different body types, creating capsule wardrobes, and recognizing good quality clothes.
- Ethical Fashion: She discusses sustainable fashion practices, avoiding fast fashion, and provides insights into ethical brands and greenwashing.
- Personal Style and Color Analysis: Justine helps viewers find their personal style, understand their skin undertones, and choose the best colors and proportions for their individual look.
9. Alexandra Anele
Who is Alexandra Anele?
Alexandra Anele, a renowned makeup artist and beauty YouTuber, joined the platform on October 8, 2015. Known for her in-depth makeup tutorials and beauty tips, she has amassed a substantial following with over 1.37 million subscribers. You can explore more of her content on her YouTube channel.
Alexandra Anele is based in the United States.
Audience
Alexandra Anele's audience primarily consists of young adults, particularly females, who are passionate about achieving flawless makeup looks and mastering beauty techniques. For instance, her video "How to get the most flawless base makeup ever" has garnered over 3 million views, and "Dude, blush placement changes your whole face" has 4.8 million views, indicating a strong interest in detailed makeup tutorials and transformative beauty tips among her viewers.
Key Metrics
Alexandra Anele's YouTube channel showcases impressive metrics that highlight her influence in the beauty community.
- Subscribers: 1.37M
- Average Video Length: 25:20 minutes
- Video Views: 3,021,552
Content Focus
- In-Depth Makeup Tutorials: Alexandra Anele creates detailed makeup tutorials, helping her audience achieve flawless looks and master various beauty techniques.
- Product Reviews: She frequently reviews beauty products, providing honest opinions and recommendations to her viewers.
- Personal Care Routines: Alexandra shares personal care routines, including skin and hair care tips, enhancing her audience's overall beauty regimen.
10. Amy Macedo
Who is Amy Macedo?
Alissa Ashley, whose real name is Alissa Ashley Zinnerman, is a prominent beauty and lifestyle YouTuber known for her engaging makeup tutorials and personal vlogs. She joined the platform on January 9, 2014, and has since amassed a substantial following. You can explore more of her content on her YouTube channel.
Amy Macedo is based in the United States, although she originally hails from Toronto, Canada.
Audience
Amy Macedo's audience primarily consists of young to middle-aged women who are passionate about beauty and personal care. For instance, her video "12 BEAUTY HACKS Every woman Should Know" has garnered 10 million views, and "MY PAMPER ROUTINE" has 5.9 million views, indicating a strong interest in practical beauty tips and self-care routines among her viewers.
Key Metrics
Amy Macedo is a prominent beauty and lifestyle YouTuber known for her engaging makeup tutorials and personal vlogs.
- Subscribers: 1.06M
- Average Video Length: 14 minutes
- Video Views: 10M
Content Focus
- Beauty and Personal Care: Amy Macedo creates content focused on beauty hacks, makeup tutorials, and personal care tips, helping her audience enhance their beauty routines.
- Product Reviews: She frequently reviews beauty products, providing honest opinions and recommendations to her viewers.
- Lifestyle Vlogs: Amy shares personal vlogs about her daily life, experiences, and beauty routines, offering a glimpse into her life beyond beauty.
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